Morrisons has teamed up with the NHS to print cancer-awareness messages on a new range of own‑brand bath and shower products, encouraging shoppers to check their bodies and contact their GP if something doesn’t feel right.
Nine products in the range will carry messages such as “Be body aware” and “Know the signs of cancer.” The items — which include Muscle Soothe Sea Minerals and Sage Extracts Bath Soak, Tingly Mint Shower Gel and Lavender and Water Lily Herbal Bath — will appear in around 450 Morrisons stores and online from May.
Professor Peter Johnson, NHS England’s National Clinical Director for Cancer, said the campaign is intended to turn an everyday routine into a prompt for a simple health check: if you notice a lump, swelling, skin change or unexplained bruising while washing, contact your GP practice. He stressed that most findings will not be cancer, but that earlier detection can make a big difference.
The initiative is a supermarket first for bath and shower packaging and follows Morrisons’ 2023 collaboration with the NHS to feature breast and testicular cancer advice on Nutmeg underwear.
Two survivors who support the campaign shared their experiences. Ed, 27, discovered a dull ache in his testicle in 2024 that became sharper over time. After tests he was diagnosed with testicular cancer, had surgery and a short course of chemotherapy, and was declared cancer free within three months. He now works with Movember to encourage men to seek checks when they notice changes.
Ed said having reminders on shower products is a private, effective way to prompt body checks, particularly for conditions like testicular cancer that can be easily missed. He urged people not to be embarrassed about seeking advice — it could be nothing, but it’s always worth checking.
Stacey first felt a lump in her armpit in 2019 but thought she was too young to worry. A colleague encouraged her to see a GP in early 2020; further tests led to a breast cancer diagnosis. She began chemotherapy within weeks, followed by surgery, radiotherapy and immunotherapy, and was cancer free by the end of that year. Stacey now regularly checks her body and encourages others to learn what is normal for them so they can spot changes early.
Symptoms people might notice while washing include any new lump or swelling, skin changes, unexplained pain, aches or bruising. Other signs to be aware of are persistent heartburn, indigestion or bloating; changes in bowel or bladder habits; unexplained bleeding (from the bottom, in poo or wee, after sex, or after the menopause); heavy night sweats; unusual tiredness; and a hoarse voice or persistent cough.
Public Health Minister Sharon Hodgson welcomed the partnership, saying it is a simple but powerful way to make life‑saving advice part of daily routines. David Scott, Corporate Affairs Director at Morrisons, said the supermarket is proud to help the NHS reach customers and encourage people to get checked early.
If you notice something unusual or that does not feel right, contact your GP practice.
